Mustafa Ömerli is an Istambul-based designer with over 15 years of experience under his belt. He is known for his minimalistic yet creative designs and this time he decided to share some examples of what good logo design should look like.
The designer seems to find a way to turn every word into a unique logo and give it an interesting twist. “It’s all about function, aesthetics, and clever ideas,” said Mustafa in an interview with Bored Panda. He says that when creating the logos, his mind is working spontaneously yet his design process is carefully planned. “My approach to this typography logo project usually starts when I pick a word. I then try to truly understand its meaning,” explained Mustafa his creative process. “After that, I just come up with an idea to express this meaning.”